A new in-house company to be formed
In order to get things going, UPS has decided to form a new in-house company which will be named ‘Ware2Go.’
The aim is to create a new digital platform and technology set-up which can compare warehouse space available as well as other services in order to give customers a far better service by
fulfilling online orders faster and more efficiently. This, UPS says, will give its numerous smaller and mid-size customers a better e-commerce leverage for supply of goods.

Costs not revealed
Although the U.S. parcels giant has not revealed how much they intend to invest in the new platform, it is clear that they are taking a closer look at their present warehouse monitoring systems
and have convinced themselves that if they wish to also become a leading e-commerce player, then new technology and systems efficiencies will have to be introduced quite quickly.
Scott Price, Chief Transformation and Strategy Officer at UPS in a statement was quoted in the U.S. trade magazine, Logistics Management that “Ware2Go uses innovative online technology to match
excess warehouse and fulfillment capacity with merchant demand to provide transparent inventory, order fulfillment and final delivery.” He added that “We’re solving for two major problems: speed
to market and efficient warehousing.

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